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Social Media Optimization
Social Media Optimization (SMO)
Social Media optimization(SMO) is the process of increasing the awareness of a product, brand or event by using the number of social media outlets and communities to generate viral publicity.
The goal of SMO is to strategically create interesting online content, ranging from well-written text to eye-catching digital photos or video clips that encourages people to engage with a website and then share this content, via its web link, with their social media contacts and friends. For e.g: “liking and commenting on posts, embedding and retweeting, sharing and promoting content".
SMO focuses on driving web traffic from sources other than search engines. Further, SMO is helpful to target particular geographical regions in order to target and reach potential customers. This helps in lead generation (finding new customers) and contributes to high conversion rates (i.e., converting previously uninterested individuals into people who are interested in a brand or organization).
Naturally, when you're active on Twitter, Facebook, Instagram, and other social media platforms, the more you'll boost your visibility. More people will be aware of your brand and online store. This increases chances for word to spread about your products and services, especially if you're posting eye-catching contents.
Social Media Optimization ensures a strong presence on the web for your business.
NeheTech helps their customers by providing the best solutions for social media promotion as per business need.
We can help a business to increase search engine optimization and the chances of their content of being read and shared by a large audience by using relevant and trending keywords in titles and throughout blog posts.
It has been observed that the top 5 links obtained from the Search query gets maximum clicks and more that 95% users settle down with those to choose the product or service.